I was sitting in the upper part of c building when i realized that. Some things change in logos that are very subtle and in one case is the doritos triangle that is now found on the doritos. Along with the font of the words used have changed and i honestly don't like it i like the older version of the doritos advertisement. Some logos have stayed pretty much unchanged for the entirety of there life for instance the Nike swoosh has not changed and for the most part the font has not changed for all of its life. Its like the old M for McDonalds if they were to change to the old English m and not the arched m that we have all come to see. There are things that we are so accustomed to that if it were changed. It would almost becomes distracting if it were changed. To me the new doritos advertisement almost makes it look like a nock off brand of doritos. I do not know if the new style has helped or hurt the name of the company but It makes me wonder what other brands that have stayed to one design style and font will change in the years to come.
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